From Jobs's perspective, he had been honest. 从乔布斯的角度来看,自己是诚实的。 The five were not division managers or members of Sculley's top team. 这5位准备弃船的员工并非部门经理,也不是斯卡利髙层团队的成

发表于:2019-02-15 / 阅读(51) / 评论(0) 分类 乔布斯传

Nevertheless Jobs and Sculley bent to the agency's entreaties and ran the commercial during the Super Bowl. 不过,乔布斯和斯卡利屈从于广吿公司的意愿,在美国橄榄球超级碗大赛中播放该段广告。 They went to the game

发表于:2019-02-15 / 阅读(54) / 评论(0) 分类 乔布斯传

For the time being, Jobs and Sculley were able to convince themselves that their friendship was still strong. 当时,乔布斯和斯卡利相信彼此之间的友谊依然坚固。 They professed their fondness so effusively 他们经常热情洋溢地

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For a few more weeks Jobs and the board kept looking for a permanent CEO. 接下来几个星期,乔布斯和董事会一直在寻找一位正式的CEO。 Various names surfaced -- George M. C. Fisher of Kodak, Sam Palmisano at IBM, Ed Zander at Sun

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When the leadership issue was partly resolved by Amelio's ouster, one of Jobs's first phone calls was to Gates. 当阿梅里奥的驱逐者部分地解决了领导权的问题后,乔布斯首先打电话的对象之一就是盖茨。 Jobs recalled:

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The Microsoft Pact 微软契约 The climax of Jobs's August 1997 Macworld appearance was a bombshell announcement, 1997年8月,乔布斯在Macworld大会上演讲的高潮部分,是一个出人意料的公告, one that made the cover of both Ti

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Macworld Boston, August 1997 波士顿Macworld大会 The staff memo announcing the repricing of Apple's stock options was signed Steve and the executive team, 1997年8月员工收到了宣布苹果股票期权重新定价的备忘录,上面是这样签

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The Wedding, March 18, 1991 婚礼,1991年3月18日 Powell's pregnancy did not completely settle the issue. 鲍威尔的怀孕并没有彻底解决这件事。 Jobs again began balking at the idea of marriage, 乔布斯又开始为结婚这个念头犹

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Redse came from a troubled family, and Jobs shared with her his own pain about being put up for adoption. 莱德斯来自一个问题家庭,乔布斯跟她分享了自己被领养的痛苦。 We were both wounded from our childhood, Redse recalled.

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The Romantic 罗曼史 When it came to women, Jobs could be deeply romantic. 关于女人,乔布斯可以是非常浪漫的。 He tended to fall in love dramatically, share with friends every up and down of a relationship, 他会戏剧性地坠入爱

发表于:2019-02-22 / 阅读(86) / 评论(0) 分类 乔布斯传

Gates and NeXT 盖茨和NeXT Bill Gates was not a soul mate. 比尔盖茨跟乔布斯性情并不相投。 Jobs had convinced him to produce software applications for the Macintosh, 乔布斯曾说服盖茨为麦金塔做软件应用, which had tur

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Jobs's sales pitch, according to Gates, was simple. 根椐盖茨的说法,乔布斯的推销说辞很简单。 We did the Mac together, Jobs said. How did that work for you? Very well. 我们曾一起做过Mac项目。乔布斯说,结果对你怎么

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Within a few weeks Jobs showed up at IBM's Armonk, New York, headquarters with his software engineer Bud Tribble. 没过几周,乔布斯就和软件工程师巴德特里布尔出现在IBM位于纽约州阿蒙克市的总部。 They put on a demo of

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Exit, Pursued by a Bear 阿梅里奥出局 Jobs had refused to quash Larry Ellison's takeover talk, and he had secretly sold his shares and been misleading about it. 乔布斯拒绝澄清拉里埃利森的收购说法,又秘密地卖掉了他的股票

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At times Jobs displayed a strange mixture of prickliness and neediness. 乔布斯时常会有一种奇怪的表现,一会儿浑身是刺,一会儿又渴望交流。 He usually didn't care one iota what people thought of him; he could cut people o

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This attitude arose partly out of his tendency to see the world in binary terms. 这种处事态度的部分源起,是他倾向于认为所有事都是非黑即白的。 A person was either a hero or a bozo, a product was either amazing or shit. 一个

发表于:2019-02-22 / 阅读(135) / 评论(0) 分类 乔布斯传

Woolard remembers Jobs being somewhat circumspect, saying that Amelio was not in the right job. 伍拉德记得乔布斯当时比较谨慎,只是说阿梅里奧不适合现在的工作。 Jobs recalled being more blunt: I thought to myself, I eithe

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Jobs did not come into the office regularly, but he was on the phone to Amelio often. 乔布斯不经常来办公室,但是他经常给阿梅里奥打电话。 Once he had succeeded in making sure that Tevanian, Rubinstein, and others he trusted we

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Tevanian and Rubinstein would come by Jobs's house to keep him informed, 泰瓦尼安和鲁宾斯坦会到乔布斯家里向他汇报公司的情况, and soon much of Silicon Valley knew that Jobs was quietly wresting power from Amelio. 很快,硅谷

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Apple Falling 苹果坠落 For a few years after Jobs was ousted, 在乔布斯出局后的几年, Apple was able to coast comfortably with a high profit margin based on its temporary dominance in desktop publishing. 苹果公司由于暂时统领桌面

发表于:2019-02-22 / 阅读(56) / 评论(0) 分类 乔布斯传