There was no vision of there's going to be an iPod, then an iPhone, then an iPad. 我们一开始并不知道后来会出现iPod iPhone和iPad However, there was a vision that we're going to be more consumer, 不过 我们对公司的大方向十分明

发表于:2018-12-27 / 阅读(46) / 评论(0) 分类 名人传记

Apple's ethos, defined by that Think Different slogan, 苹果非同凡想的企业精神 turned out to be a remarkably valuable business philosophy. 是一种很有价值的经营理念 It had helped the company reinvent computing and retailing, 它帮

发表于:2018-12-27 / 阅读(53) / 评论(0) 分类 名人传记

Even so, some in the music industry thought Apple might be able to help. 不过 有些唱片公司却相信苹果公司能助他们一臂之力 In 2002, a delegation of music executives travelled to Apple's headquarters 2002年 由各音乐公司主管

发表于:2018-12-27 / 阅读(56) / 评论(0) 分类 名人传记

People who've done that have another angle on, er, 真正接触过电子设备的人 whether technology is bad or good. 对科技的利弊有更客观的判断 They think that technology that pushes them around is bad 他们认为 如果科技控制了

发表于:2018-12-27 / 阅读(93) / 评论(0) 分类 名人传记

He Who Is Abandoned... 被遗弃者 Ever since they had lived together in a cabin during the summer after he graduated from high school, Chrisann Brennan had woven in and out of Jobs's life. 乔布斯高中毕业那年的夏天,他和克里斯安布伦

发表于:2019-01-22 / 阅读(108) / 评论(0) 分类 乔布斯传

He was not particularly philanthropic. 乔布斯并不是一个特别乐善好施的人。 He briefly set up a foundation, but he discovered that it was annoying to have to deal with the person he had hired to run it, who kept talking about venture p

发表于:2019-01-22 / 阅读(65) / 评论(0) 分类 乔布斯传

Texaco Towers 德士古塔 A few days after Raskin left, Jobs appeared at the cubicle of Andy Hertzfeld, a young engineer on the Apple II team, 拉斯金离开后没几天,乔布斯就出现在了安迪赫茨菲尔德的小隔间里。安迪是Appl

发表于:2019-01-22 / 阅读(65) / 评论(0) 分类 乔布斯传

End-to-end Control 彻底的控制 Jobs's reluctance to make the Mac compatible with the architecture of the Lisa was motivated by more than rivalry or revenge. 乔布斯不愿意让Mac兼容丽萨的架构,并不只是出于竞争或复仇目的。

发表于:2019-01-22 / 阅读(69) / 评论(0) 分类 乔布斯传

Whenever Jobs would come from his corporate office to visit the Mac team's engineers which was almost every afternoon 每当乔布斯离开公司办公室,前去视察Mac团队的工程师的时候--基本上是每天下午 they would hurriedly fin

发表于:2019-01-22 / 阅读(63) / 评论(0) 分类 乔布斯传

Sculley usually drove a Cadillac, 斯卡利一般都开着一辆凯迪拉克, but, sensing his guest's taste, he borrowed his wife's Mercedes 450SL convertible 但是意识到客人的品位,他借了妻子的奔驰450SL敞篷车, to take Jobs

发表于:2019-01-22 / 阅读(72) / 评论(0) 分类 乔布斯传

They may be witnessing their global superpower influence decline in the face of challenges from other emerging players on the world stage, but Americans have been voted the world's coolest nationality in an international poll。 Social networking sit

发表于:2019-01-23 / 阅读(74) / 评论(0) 分类 实用英语

The big bakeoff between NeXT and Be was held at the Garden Court Hotel in Palo Alto on December 10, NeXT和Be的终极对决于12月10日在帕洛奥图的花园庭院酒店举行, in front of Amelio, Hancock, and six other Apple executives. 评委包

发表于:2019-02-09 / 阅读(90) / 评论(0) 分类 乔布斯传

But he still had his spirit and charisma. 另一方面,他仍然保持着自己的精神和领袖魅力。 There were plenty of field trips, visits by akido masters, and off-site retreats. 乔布斯组织了大量的实地考察以及外出集思会,

发表于:2019-02-15 / 阅读(70) / 评论(0) 分类 乔布斯传

The dark mood was evident in the ad that was developed in January 1985, 这种负面情绪在苹果公司1985年1月的广告中也有所体现, which was supposed to reprise the anti-IBM sentiment of the resonant 1984 ad. 这次的广告试图再次

发表于:2019-02-15 / 阅读(82) / 评论(0) 分类 乔布斯传

Here's to the Crazy Ones 致疯狂的人 Lee Clow, the creative director at Chiat/Day who had done the great 1984 ad for the launch of the Macintosh, 李克劳是Chiat/Day广告公司的创意总监,正是他为麦金塔电脑的上市打造了震撼

发表于:2019-02-15 / 阅读(68) / 评论(0) 分类 乔布斯传

Lisa 丽萨 Lisa Brennan, however, did not have a great childhood. 丽萨布伦南的童年就没有那么棒了。 When she was young, her father almost never came to see her. 她小时候,父亲几乎从不来看她。 I didn't want to be a fathe

发表于:2019-02-22 / 阅读(64) / 评论(0) 分类 乔布斯传

The Launch, October 1988 1988年10月,NeXT发布会 Jobs had perfected the art of turning product launches into theatrical productions, 乔布斯将产品发布变成戏剧作品的艺术已经登峰造极。 and for the world premiere of the NeXT

发表于:2019-02-22 / 阅读(74) / 评论(0) 分类 乔布斯传

By then the press had turned against Amelio. 另外,媒体也不再支持阿梅里奥。 Business Week ran a cover asking Is Apple Mincemeat?; 《商业周刊》的封面标题以问句开场:苹果一盘散沙? Red Herring ran an editorial hea

发表于:2019-02-22 / 阅读(66) / 评论(0) 分类 乔布斯传

He wanted Amelio to help him return to Apple as the CEO. 他想让阿梅里奥帮助他回到苹果担任CEO。 There's only one person who can rally the Apple troops, Jobs said, only one person who can straighten out the company. 只有一个人可以

发表于:2019-02-22 / 阅读(74) / 评论(0) 分类 乔布斯传

By 1996 Apple's share of the market had fallen to 4% from a high of 16% in the late 1980s. 到1996年,苹果的市场份额已经从80年代末的高达16%下降到4%。 Michael Spindler, the German-born chief of Apple's European operations who had

发表于:2019-02-22 / 阅读(231) / 评论(0) 分类 乔布斯传