标签：乔布斯生平 相关文章
Competition 竞争 When IBM introduced its personal computer in August 1981, Jobs had his team buy one and dissect it. 1981年8月，IBM推出了他们的个人电脑，乔布斯让自己的团队买了一台并进行了详细的分析。 Their conse
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For all of his obnoxious behavior, Jobs also had the ability to instill in his team an esprit de corps. 乔布斯虽然有很多让人讨厌的行为，但他也能给自己的队伍注入团队精神。 After tearing people down, he would find ways
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Jobs and Belleville, along with Apple veteran Rod Holt (the guy Jobs enlisted to design the first power supply for the Apple II), flew to Japan to figure out what to do. 乔布斯和贝尔维尔，以及苹果的资深员工罗德霍尔特（帮乔布斯
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For the next two days there were presentations by various team leaders and the influential computer industry analyst Ben Rosen, 接下来的两天，各团队的负责人和颇具影响力的计算机行业分析师本罗森都发表了演讲， with
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At the rehearsal the night before the launch, nothing was working well. 在发布仪式前夜的预演中，这一切都没能顺利进行。 Jobs hated the way the animation scrolled across the Macintosh screen, and he kept ordering tweaks. 乔布斯讨
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Publicity Blast 爆炸式宣传 Over the years Steve Jobs would become the grand master of product launches. 多年来，史蒂夫乔布斯已成为产品发布大师。 In the case of the Macintosh, the astonishing Ridley Scott ad was just one of th
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January 24, 1984 1984年1月24日 On the morning that he and his teammates completed the software for the Macintosh, 和同事完成麦金塔软件的那个早晨， Andy Hertzfeld had gone home exhausted and expected to stay in bed for at least a da
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The Prototype 苹果样板店 When Jobs finally presented the idea, the board was not thrilled. 当乔布斯说出他开苹果零售店的设想时，董事会成员并未露出喜悦之情。 Gateway Computers was going down in flames after opening
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When Johnson came back in January 2000 to be interviewed again, Jobs suggested that they take a walk. 2000年1月，约翰逊来参加第二轮面试，乔布斯建议他们一起出去走走。 They went to the sprawling 140-store Stanford Shopping
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The Customer Experience 顾客体验 Jobs hated to cede control of anything, especially when it might affect the customer experience. But he faced a problem. 乔布斯不喜欢失去对任何事情的控制，尤其是关系到顾客体验的事情。但
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The company had not only a new logo, but a new name. 公司现在不仅有了新的标识，还有了个新名字。 No longer was it Next. It was NeXT. 它不再叫Next，而变成了NeXT。 Others might not have understood the need to obsess over a
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At the beginning of November 1985, just five weeks after Apple filed suit against him, 1985年11月初，苹果对乔布斯提起诉讼5周后， Jobs wrote to Eisenstat and asked for a dispensation. 乔布斯就写信给艾森斯塔特，要求取消诉
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Jobs decreed that the computer should be an absolutely perfect cube, 乔布斯规定，计算机必须是绝对完美的立方体， with each side exactly a foot long and every angle precisely 90 degrees. 每条边都正好一英尺长，每个角都是
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Cunningham was appalled. This is going to reflect badly on you, she told him. 坎宁安震惊了。这会给你带来负面影响。她告诉乔布斯。 Finally he backed down. He decided that he would give the reporters a copy of the resignation le
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Markkula, in his subdued way, was also offended. 马库拉的反应虽然较为平和，但也觉得愤怒。 He took some top executives he had secretly lined up before he left. 他在走之前就偷愉笼络了一批高层管理人员，带走了他们
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He had been meaning to call Jobs when, that Labor Day weekend, Jobs called first. 劳工节那个周末，卢因本打算给乔布斯打电话，结果乔布斯先打了过来。 He drove to Jobs's unfurnished mansion, 他驱车来到乔布斯的空旷
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Saturday, May 25: Mike Murray drove to Jobs's house in Woodside to offer some advice: 5月25日，周六:迈克默里当天来到乔布斯位于伍德赛德的住所，向他提供一些建议。 He should consider accepting the role of being a new p
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When Eisenstat asked what he meant, Sculley responded, I think I'm going to resign. 艾森斯塔特询问他是什么意思，斯卡利回答说：我想我会辞职。 You can't, Eisenstat protested. Apple will fall apart. 你不能，艾森斯塔特抗
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For Bill Campbell, it was particularly tough. He was fond of Jobs and didn't particularly like Sculley. 对于比尔坎贝尔来说，这个抉择尤为艰难。他很欣赏乔布斯，但并不是特别欣赏斯卡利。 His voice quavered a bit as
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As the rest of the room sat frozen, Sculley finally lost his temper. 会议室里其他人都一动不动地坐着，斯卡利终于发火了。 A childhood stutter that had not afflicted him for twenty years started to return. 他小时候有过口吃
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