单词:partial-product word
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Talk is cheap, but in the world of advertising, the right word at the right time can make millions. The language used in ads differs from ordinary language. Ad-makers choose words and brand names very carefully in order to create a positive image of
词条 含义 近义 decline vi./n. 衰退;下降,减退 flag, wane ; deterioration, decay vt. 婉言谢绝 refuse , reject, turn down decomposition n. 腐烂,分解 break down, disintegration
Saving the planet seems to be a topic that we hear about more and more. Environmental policies are often a political topic, and they especially are in Canada. In this episode, Andrew and Maura talk about our impact on the environment and what people
Unit 6 Advertising Campaigns In-Class Reading Advertising Claims 1 Many people are believers in their own immunity to advertising. These naive inhabitants of consumerland believe that advertising is c
ESL Podcast 280 Viral Marketing GLOSSARY buzz excitement and interest about something* In the early part of this year, there was a lot of buzz about a new computer thatcould do everything! viral marketing the ways that a company gets people to share
Power Words: Use These to Sell Anything By Richard Ensman Just a few key words can give you the selling power you need 1 Power words: They strike deep into the heart of a prospective buyer. Used with
保护环境很重要,今天来谈谈保护环境的重要性,以及环保的标志颜色绿色。 Andrew: Well talk about what we do to do our part in saving the planet. Maura: All right. So first were going to talk about some new terms that are
World Chocolate Day must be one of the best holidays in the world. Its such a great idea. It could be the most celebrated holiday in the world. Everyone loves chocolate. It is probably the most popular food ever. It is also probably the most popular
World Chocolate Day must be one of the best holidays in the world. Its such a great idea. It could be the most celebrated holiday in the world. Everyone loves chocolate. It is probably the most popular food ever. It is also probably the most popular
今天我们要学的词是organic。 Organic, 有机的,绿色的。 Organic product, 有机产品。近年来,美国很多消费者开始崇尚绿色、有机食 品。不过,统计数字显示, Organic food accounted for only 3.5% of the f
今天我们要学的词是luxury。Luxury, 意思是奢侈。luxury brand 奢侈品牌,luxury hotel豪华酒店。2012年北京国际车展开幕, Global luxury auto makers are piling in to tap the Chinese market, 全球各地的豪华车品牌争
今天我们要学的词是misleading。 Misleading, 误导的。前埃及总统穆巴拉克的法律顾问出面否认穆巴拉克拥有巨额财富的说法。 The legal adviser called the speculation false and misleading, 这位法律顾问称这种
今天我们要学的词是rev up。 To rev up, 意思是加速,加快。 The soccer team revved up its defense in the second half, 足球队下半场加强防守。 The retailers plan to rev up sales in the upcoming holiday season, 零售商计划通
今天我们要学的词是promote。 Promote是宣传、推动的意思。To promote a product, 是为一件产品做宣传,to promote awareness of environmental issues, 是宣传环保意识。 最近,美国棒球名人堂的新成员、前巴尔
今天我们要学的词是junk food。 Junk food, 指那些没营养的垃圾食物。美国第一夫人米歇尔.奥巴马呼吁食品工业多生产健康食品。 She urged the major food makers to produce more healthy food, rather than junk food
今天我们要学的词是crew。Crew指一个工作团队的全体成员。比如,flight crew机组成员。美国航空航天局表示,The next crew to launch towards the International Space Station will make the trip faster than any other gro
今天我们要学的词组是rein in。Rein in,意思是控制、放慢。Trump administration officials urged China and other nations to band together to confront North Korea over its nuclear and ballistic-missile ambitions, with Vice President M
今天我们要学的词是 overstate. Overstate 做为动词,有夸大的意思。Korean auto makers Hyundai and Kia will pay the U.S. government a $100 million penalty for overstating fuel economy figures. 韩国汽车制造商现代和起亚因为
When a company gives a name to a product this is a trademark. It means that no other company can use the same name. Recently two companies have been in the news, trying to protect the name of their product. One is Fonterra, the biggest dairy company