硅谷创业大师演讲：创业是一门艺术

 硅谷资深创业大师，《四步创业法》作者Steve Blank谈创业。他认为：创业是一门艺术。一流的企业家更像作曲家——创业是一个创意的过程，并不是努力就能一定能做出好曲子。

You know entrepreneurship truly is a faith-based activity, and it's what I call NP complete. And it's almost like saying go paint your "stary night". That is the creation of startup is incalculable. You have no idea what's gonna come out. And I have that theory which is we have been confusing entrepreneurship with science. It might actually be that world-class entrepreneurs are much more like artists, and in fact a special breed of artists.
创业必须以信念为基础,充满了不确定性。好比你重画《星夜》（梵高的作品）过程绝无可能精确预测，结果必然迥然不同。创业不是一门科学，一流的企业家更像艺术家，是特殊的艺术家。
As you think about artists, you have artists who perform and artists who compose. And I contend that founders 1 are composers and what they do is they are capable of attracting world-class performers who help them bring their vision to life. We've been teaching art for hundreds probably thousands of years. Yet we still don't know what makes world-class composers.
艺术家分两类，一类从事表演，一类从事创作。企业家属于后者，他们擅长吸引一流的演奏家表演自己的作品。艺术教学已有千百年历史，仍然不知道一流的作曲家从何而来。
Is it Malcon Gladwell says if you practice ten thousands of hours you can compose? maybe. Is it Gee 2 giving everybody the world-best tools and you can now make composers? Dose Garageband make better composers? No, I think that makes more people compose but how many more people make masterpieces with better tools.
格拉德威尔说只要勤奋练习就能作曲？我看悬. 有称手的工具就能培养作曲家？Garageband（音乐创作软件）能提高创作水平吗？作曲的人更多了，但是有多少人写出更美的音乐呢？
I think tools that we developing are actually scientific tools. The irony 3 is we are giving scientific tools to people whom I think are artists. And that makes this kind of amazing. This is a creative process, so I love the idea combining rigid 4 in a methodology with art with science and with passion and with creativity.
这些工具都是科学的工具，问题是我们想用科学工具创造艺术，这太滑稽了! 创业是创意过程，所以我把它看成艺术、科学、激情、创造力的结合。




点击收听单词发音  






1
founders

  
 


n.创始人( founder的名词复数 )


参考例句：





He was one of the founders of the university's medical faculty. 他是该大学医学院的创建人之一。 来自辞典例句
The founders of our religion made this a cornerstone of morality. 我们宗教的创始人把这看作是道德的基石。 来自辞典例句












2
gee

  
 


n.马；int.向右！前进！，惊讶时所发声音；v.向右转


参考例句：





Their success last week will gee the team up.上星期的胜利将激励这支队伍继续前进。
Gee,We're going to make a lot of money.哇！我们会赚好多钱啦！












3
irony

  
 


n.反语，冷嘲；具有讽刺意味的事，嘲弄


参考例句：





She said to him with slight irony.她略带嘲讽地对他说。
In her voice we could sense a certain tinge of irony.从她的声音里我们可以感到某种讥讽的意味。












4
rigid

  
 


adj.严格的，死板的；刚硬的，僵硬的


参考例句：





She became as rigid as adamant.她变得如顽石般的固执。
The examination was so rigid that nearly all aspirants were ruled out.考试很严，几乎所有的考生都被淘汰了。