音标：[fædz] ；

n. 一时的流行, 一时的风尚( fad的复数形式 )

n. an interest followed with exaggerated zeal

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Marketing emphasizes the allure of products associated with ancient and remote cultures to create a sense of mysticism for consumers. 营销人员强调这些和远古文化有关的产品的吸引力，来给消费者带来一种神秘的感觉。 W

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