新东方商务口语[48]:媒体优劣
时间:2018-11-30 作者:英语课 分类:剑桥英语之商务英语
Bill: Because our advertising 1 campaign budget is limited, we will buy air and television time on major stations for a one month period.
因为我们的广告预算有限,我们将购买主要电台和电视台的时段,为期一个月。
Lauren: It seems that one month will not be long enough to execute the current campaign.
要完成当前的计划,一个月的时间可能不够。
Bill: Because our product is digital, we feel we can continue the campaign via the internet. It is a much cheaper media.
因为是数码产品,所以我们可以通过互联网来继续完成计划。用互联网这种媒体要便宜得多。
Lauren: Have you considered trade publications?
你考虑过行业杂志吗?
Bill: We have determined 2 this is too costly 3 for our budget.
那样的话开销太大,超出了预算。
Lauren: I feel this may be the best way to reach our target. Perhaps we could reevaluate the initial campaign and revise the allocations of our budget.
我觉得这也许是达到目标的最佳方式。我们也许可以重新评估最初的广告计划,调整预算的分配。
- Can you give me any advice on getting into advertising? 你能指点我如何涉足广告业吗?
- The advertising campaign is aimed primarily at young people. 这个广告宣传运动主要是针对年轻人的。
- I have determined on going to Tibet after graduation.我已决定毕业后去西藏。
- He determined to view the rooms behind the office.他决定查看一下办公室后面的房间。