微信广告来了 部分用户吐槽
英语课
Recent online voting conducted by China Central Television shows more than 80 percent of WeChat users consider the ads to be commercial harassment 1.
"I am disgusted with it. WeChat Moments is a platform that should help me learn what's going on with my friends and let my friends know what I am doing now. Ads among my friends' feeds is an annoyance 2."
The popular messaging app, owned by Tencent, began testing sponsored ads last week.
The ads are pushed to 200 million WeChat users daily.
Zhang Jun, spokesman for Tencent, says the company attaches great importance to the user experience.
微信广告来了 部分用户吐槽
"An ad will appear in a place no higher than the fifth post on the page. A user will receive only one ad within a certain period of time while it will disappear automatically if left unnoticed for hours."
Brands invited to take part in the test include BMW, Coca-Cola, and Cadillac.
Users receive different ads depending on their past behavior, and are invited to "like" and post comments.
This promoting strategy soon triggered a stir.
Many WeChat users have mocked it, some with self-deprecating humor, noting that they've been identified as being able to afford only a bottle of coke, while others receive ads for automobiles 3.
Experts suggest that besides ad content and the way it circulates, marketers should also pay attention to how users "like" an ad recommended by friends.
WeChat boasts more than 450 million monthly active users.
But despite a drastic increase in user population, it has struggled to monitize that user base.
For CRI, I am Luo Wen.
n.骚扰，扰乱，烦恼，烦乱
- She often got telephone harassment at night these days.这些天她经常在夜晚受到电话骚扰。
- The company prohibits any form of harassment.公司禁止任何形式的骚扰行为。
n.恼怒，生气，烦恼
- Why do you always take your annoyance out on me?为什么你不高兴时总是对我出气？
- I felt annoyance at being teased.我恼恨别人取笑我。
n.汽车( automobile的名词复数 )
- When automobiles become popular,the use of the horse and buggy passed away. 汽车普及后，就不再使用马和马车了。 来自《简明英汉词典》
- Automobiles speed in an endless stream along the boulevard. 宽阔的林荫道上，汽车川流不息。 来自《现代汉英综合大词典》
标签：
微信