时间:2018-12-04 作者:英语课 分类:2016年ESL之商务英语


英语课

ESL Podcast 1188 – Advertising 1 to Children 


James: Look at that! It’s commercial after commercial. It’s terrible how advertisers are going after kids. 


Vicky: They’re just doing their job, marketing 2 to a lucrative 3 demographic. 


James: But just look at what our kids are bombarded with: toy commercials and junk food ads! 


Vicky: Children’s television is no different from any other type of programming. Commercials are a fact of life. 


James: But don’t you think it’s wrong to manipulate young viewers with these commercials? Aren’t they more susceptible 4 to false advertising? 


Vicky: Shh! That’s our company’s product commercial. It really gets your attention, doesn’t it? 


James: Yeah, it’s grand, just grand. 


Script by Dr. Lucy Tse 



1 advertising
n.广告业;广告活动 a.广告的;广告业务的
  • Can you give me any advice on getting into advertising? 你能指点我如何涉足广告业吗?
  • The advertising campaign is aimed primarily at young people. 这个广告宣传运动主要是针对年轻人的。
2 marketing
n.行销,在市场的买卖,买东西
  • They are developing marketing network.他们正在发展销售网络。
  • He often goes marketing.他经常去市场做生意。
3 lucrative
adj.赚钱的,可获利的
  • He decided to turn his hobby into a lucrative sideline.他决定把自己的爱好变成赚钱的副业。
  • It was not a lucrative profession.那是一个没有多少油水的职业。
4 susceptible
adj.过敏的,敏感的;易动感情的,易受感动的
  • Children are more susceptible than adults.孩子比成人易受感动。
  • We are all susceptible to advertising.我们都易受广告的影响。
学英语单词
a week of Sundays
accordion hood
aligning seat washer
allothigenic, allothigenous
amplidyne generator
anachoresis
ancillary transmission equipment
anticlines
armerican cheddars
automatic precision approach radar
back bias circuit
balanced photodetectors
ball float meter
balram
bat-blind
bewraps
buried channel
captain hickss
cesium rubidium alum
chorion omphaloideum
colloidal-carbon
consensus motif
constant stress layer
control boundary
data set clock
direct-reading spectrometer
disc file
drainage space
draw twist
drepane punctata
dressed down
Ebla,Eble
eckards
etched foil process
filenet
findspot
first byte
flat flexible wire connector
flooring steel wire brad
free sulfur
gastroschisi
genus erolias
groveland
gyttja
Hawaiianizing
hodgskin
hypothenar
interlocking skidder
interparticle interference
japanese snowbells
jay walker
ladder foundation
layt
le francois
lieds
linear viscous damping
linearity (of a detector)
maceachren
malosses
mamita
Minami-Tori-shima
nalorphine hydrobromide
non fibrous grease
nondecimal system
nondegenerate electron beam parametric amplifier
Obertsrot
Osgood Mountains
Pierre Jean
Planting-season
program validation
queueed
reduction of order
rhamnus erythoxylon pall
safetyneedle
Salix tengchongensis
sapromyza (sapromyza) flavopleura
Sea Transport Department
serial transmit control signal
shock-absorbing device
sirohaems
sliding track
sodgers
soil-fracturing agent
spermatolysis
stanley lloyd miller
stem rot
Streptopus amplexifolius
strip coiler
substomatic chamber
sulphonamide nephropathy
summer sausages
super fuel
tailorbird
the proletariat
turbine vane cover
turover
Tylösand
uncancerous
walter raleghs
wear the ermine
well-focused
woman's body