时间:2018-12-04 作者:英语课 分类:2016年ESL之商务英语


英语课

ESL Podcast 1188 – Advertising 1 to Children 


James: Look at that! It’s commercial after commercial. It’s terrible how advertisers are going after kids. 


Vicky: They’re just doing their job, marketing 2 to a lucrative 3 demographic. 


James: But just look at what our kids are bombarded with: toy commercials and junk food ads! 


Vicky: Children’s television is no different from any other type of programming. Commercials are a fact of life. 


James: But don’t you think it’s wrong to manipulate young viewers with these commercials? Aren’t they more susceptible 4 to false advertising? 


Vicky: Shh! That’s our company’s product commercial. It really gets your attention, doesn’t it? 


James: Yeah, it’s grand, just grand. 


Script by Dr. Lucy Tse 



1 advertising
n.广告业;广告活动 a.广告的;广告业务的
  • Can you give me any advice on getting into advertising? 你能指点我如何涉足广告业吗?
  • The advertising campaign is aimed primarily at young people. 这个广告宣传运动主要是针对年轻人的。
2 marketing
n.行销,在市场的买卖,买东西
  • They are developing marketing network.他们正在发展销售网络。
  • He often goes marketing.他经常去市场做生意。
3 lucrative
adj.赚钱的,可获利的
  • He decided to turn his hobby into a lucrative sideline.他决定把自己的爱好变成赚钱的副业。
  • It was not a lucrative profession.那是一个没有多少油水的职业。
4 susceptible
adj.过敏的,敏感的;易动感情的,易受感动的
  • Children are more susceptible than adults.孩子比成人易受感动。
  • We are all susceptible to advertising.我们都易受广告的影响。
学英语单词
(a)ethyl-
all kind kept in stock
ambivert
anacapris
antimigration shield
apple-mac
authentication parameter
background sound
barrel-type roller bearing
belles lettres
blast-furnace tar
burns up
catalectic
Cetab
chenet
chrysophanols
contract stipulations
corner pocket
crosscut stoping method
curiousity
day-job
die slotting machine
discussion hall
down click
duplex oil filter
dyrosaurids
e-commercial
episodic memory
falls under observation
forwitting
gatherum
genus urophyces
giftwrapping
global subroutine
Green measure
ground stake
haemendothelioma
handbrede
Heraclean
heterogenies
hyperfast
international shoe test
kalliope
Kaneohe
kidman
lombricine
maxing
measurement of oxide layer thickness
memory mirroring
methylchlorophyllide
mirabegron
mobese
non-fault bus
number of active friction faces
one of Nature's gentlemen
Otakar I
outyelled
oxalis violaceas
parallel strip line
persea americanas
photo-electrie cell
pigment bordeaux
pipestem
pit lane
play the Jack
precision photometer
principal trace
privately-helds
production specifications
propampicillin
radio clocks
reconstruction of acoustic hologram
reflexive project
reversed ratchet
Riding Mill
Sarda sarda
shared data environment
squamula septum
star-dust
stay with strut
steel joist
steering worm shaft
strein
subdialects
symmetrical cable carrier telephone
tallus
tape marker
tentative control regime
thecal structure
torbernites
traceable cost
transcribbler
two-position controller
undocks
Vat Black BBN
visometer
Werben
Westermarck
what's sauce for the goose is sauce for the gander
wrinkle your nose
zip lock
ztt