时间:2018-12-04 作者:英语课 分类:听一分钟英文-A


英语课

What is advertising 1? Is it telling the truth or is it making things look better than they really are? Or is it lying? Companies pay a lot of money for adverts 2. Some of the ads you see in glossy 3 magazines look like art. The commercials on TV look like mini movies. Do they really change our behaviour? Do adverts make you buy things? I think some advertising is a form of lying. Is BMW really “The ultimate driving machine” like they say in their ads? British Airways 4 used to say they were “The world’s favourite airline,” but had to stop saying it because it wasn’t true. Personally, I get tired of watching ads on television. They always interrupt a good programme. I like ads in magazines. They’re usually quite interesting.



1 advertising
n.广告业;广告活动 a.广告的;广告业务的
  • Can you give me any advice on getting into advertising? 你能指点我如何涉足广告业吗?
  • The advertising campaign is aimed primarily at young people. 这个广告宣传运动主要是针对年轻人的。
2 adverts
advertisements 广告,做广告
  • the adverts on television 电视广告
  • The adverts are not very informative. 这些广告并没有包含太多有用信息。
3 glossy
adj.平滑的;有光泽的
  • I like these glossy spots.我喜欢这些闪闪发光的花点。
  • She had glossy black hair.她长着乌黑发亮的头发。
4 AIRWAYS
航空公司
  • The giant jets that increasingly dominate the world's airways. 越来越称雄于世界航线的巨型喷气机。
  • At one point the company bought from Nippon Airways a 727 jet. 有一次公司从日本航空公司买了一架727型喷气机。
学英语单词
alarm handsetting wheel seating
aluminium alloy conductor steel reinforced
alveolar ridge
anchos
arbitrate on
arnulf
autotrophic
beavering away
benzdiazole
bifunctional reagent
boy-man
building orientation
buttress up
change-over switch for voltmeter
chemical works
Chevington
chromosomics
clavo
computer output microfilming system
cosine formula for spherical triangle
creative art
critical high-power level
crown of piston
cucurbitaceaes
deodorising
digit bit pulse
doctrine of utterance
early risers
effective modulation
Ehrlich ascites cells
empty sow
Envira, R.
evacuate to
facing time
Flemingia involucrata
fuel compact
giga-meter
Glud
go the wrong way
gonson
grain dust pneumoconiosis
hexaaluminate
in quantitative terms
index of elliptic operator
internal recoganization
Jacaraci
Juremal
leaf-mould
Libyanness
Lovibond tintometer
lucifers
macroscopic streak flaw test
malinauskas
Mazowieckie, Województwo
McKissock
miniaturing
monochromatic beam
motor generator
noethers
nonstipulated
order cydippeas
paired up
pathology of internal medicine
peppy car
planimetric position
politburo
Pomatocalpa spicatum
prepsychedelic
purpurella
RCIC (reactor core isolation cooling system)
read sth into sth
receiving route
redmoon
ringie
roadside sprayer
Robert's Rules of Order
series transmission
sib testing
simatic
sinfulnesses
sodium anthracene endosuccinate
spaceflight immunology
spondylexarthrosis
stickyfingers
storage depot
subcrystals
submanifold
sumarlins
suppurative osteitis
table of computed altitude and azimuth
teaching fellows
tertiary colo(u)r
traumatological
travelling-field electromagnetic pump
tuned-grid-tuned anode oscillator
two-tier wage schedule
undesired sound
upflow continuous digester
vertical decomposition
visceral inspection truck
we'd
weatherreport