时间:2018-12-07 作者:英语课 分类:晨读英语美文60篇


英语课

A form of alien civilisation 1 has finally landed in Paris - unfamiliar 2 green and black signs have appeared on the Avenue de L'Opera.


It is the first Starbucks cafe to boldly go where no Starbucks has gone before, onto potentially hostile French territory.


Its advertising 3 posters on the Champs Elysee announce "Starbucks - a passion pour le cafe".


But is the company aware of the risk it is taking by challenging the very birthplace of cafe society?


"I think every time we come into a new market we do it with a great sense of respect, a great deal of interest in how that cafe society has developed over time," Bill O'Shea of Starbucks says.


"We recognise there is a huge history here of cafe society and we have every confidence we can enjoy, augment 4 and join in that passion."


And he may be right. Despite some sniffiness in the French press, some younger French are expressing their excitement that they will finally be able to visit the kind of cafe they love to watch on the US TV series Friends.


In fact, for some, it is an exotic rarity, far more exciting than the average French cafe.


Melissa, aged 5 18, says she can hardly wait: "I love Starbucks caramel coffee - it's very good and I like the concept that they're opening in Paris. I think Starbucks will be OK for French people."


An American tourist is equally excited when she spots the sign - this could be just the thing to help her get over the occasional twinge of homesickness.


"I love the French cafes, but Starbucks is so popular in the States and it's become part of American culture and now it's come to France, and that's OK," she said.


But that is the problem for many French, who do not want France to be just like the rest of the world: with standardised disposal cups of coffee - identical in 7,000 branches around the world - even if they are termed handcrafted beverages 6.


At the traditional cafes, customers worry that the big US coffee house chains could drive out small, family-owned cafes.


Others here think they could come round to the idea of Starbucks, though for them it would never replace the corner cafe or the typical Parisian petit noir coffee .



1 civilisation
n.文明,文化,开化,教化
  • Energy and ideas are the twin bases of our civilisation.能源和思想是我们文明的两大基石。
  • This opera is one of the cultural totems of Western civilisation.这部歌剧是西方文明的文化标志物之一。
2 unfamiliar
adj.陌生的,不熟悉的
  • I am unfamiliar with the place and the people here.我在这儿人地生疏。
  • The man seemed unfamiliar to me.这人很面生。
3 advertising
n.广告业;广告活动 a.广告的;广告业务的
  • Can you give me any advice on getting into advertising? 你能指点我如何涉足广告业吗?
  • The advertising campaign is aimed primarily at young people. 这个广告宣传运动主要是针对年轻人的。
4 augment
vt.(使)增大,增加,增长,扩张
  • They hit upon another idea to augment their income.他们又想出一个增加收入的办法。
  • The government's first concern was to augment the army and auxiliary forces.政府首先关心的是增强军队和辅助的力量。
5 aged
adj.年老的,陈年的
  • He had put on weight and aged a little.他胖了,也老点了。
  • He is aged,but his memory is still good.他已年老,然而记忆力还好。
6 beverages
n.饮料( beverage的名词复数 )
  • laws governing the sale of alcoholic beverages 控制酒类销售的法规
  • regulations governing the sale of alcoholic beverages 含酒精饮料的销售管理条例
学英语单词
Acosta's disease
Agoracritus
agroclimatic potential productivity
amidification
apple capsid
April gentleman
attention deficit disorder (add)
autoalgometry
be a thing
beam trace
bitriplets
book catalog
booked it
bottom centrefired pit
Butleigh
cash something in
celje
Chaozhou pastry
classical dance
column and knee type milling machine
conning arrangement
conterminously
decimal digits
departed from
dicantropus
each of them
feedwater-steam circuit
fluorocytosines
foliature
go into one's dance
goodey
grid gauge
haulm stripper
healweave
hood ledge
hydrogen power generation
hypermaturity
identical parts
industrial control equipment
internal nephrostome
it's on the house
kinsella
Kusheriki
laws of refraction
lubricating oil drain system
lug bolts
magnetic field of force
megascopic method
memory page
misprision of treason
misstyled
mixed arthritis
multidimensional analysis
nasal carina
needleless knitting
operation of water and sediment discharge
order-issuing procedure
pab
paddle flocculator
paramagnetic effect
penicillin G potassium
planting bed
please sit down
pre-assembly time
protectionist
pseudo-random system
Pyrostegia
r-p
radiopills
red sandalwoods
refractory slag
resecrete
Results-Only Work Environment
rightmost vacated cell
rotten stone powder
saturated temperature
sbox
screen test
septated unicollar uterus
single system sound recording camera
Starachowice
strangmen
summary of machine settings
suppurative tenonitis
thoro
tile clay
Timokhinskye
transaction reporting
transcutaneous electric nerve stimu-lation
treating water
triethiodide
triglyceride levels
udcas
upgun
Vaujours
vexingly
well-hole
xosteroid